Dubai is not short of “firsts,” but the unveiling of Carrefour’s sail through supermarket might just be one of our favourites yet.

Majid Al Futtaim, the exclusive franchisee operator of Carrefour in 15 countries across the Middle East, Africa and Asia, today announced the ‘Carrefour Bites and More by the Shore’ – the custom-built aqua-pod will serve customers on yachts, jet-skis and on three selected beaches in Dubai: Kite Beach, Jumeirah Public Beach and Al Sufouh Beach.

Operational six days a week from 10am to 6pm (subject to weather conditions) and with over 300 products on-board ranging from hot and cold snacks, ice cream, fresh food and beverages to selected non-food and personal care items like sunscreen and over-the-counter pharmaceuticals – beach-goers will not be short of shopping options.

Placing an order is simple. Jet skiers and passengers in small sailing crafts can sail up to the aqua-pod and order at the window counter, pay and wait for their items. Customers on larger sailing vessels in the area or on the selected beaches can phone through their order by dialing 056 400 3659 or place an order via the ‘Aqua Pod’ app (Android and iOS compatible) and a skiff will deliver their order within a 45-minute target delivery time.

Details: Call Carrefour Bites and More by the Shore on 056 400 3659 or download the ‘Aqua Pod’ app for easy ordering. For more information, follow @CarrefourUAE on Facebook and Instagram.